This is a new website! Thank you for your patience while I fix some things.

Websites, Content & Digital Experiences

For small to medium businesses.

GET IN TOUCH

SERVICES

Transform your website, emails and content.

Content

Creating engaging content for your website, blogs and campaigns.

SEO

Consulting, copywriting and keyword research as well as technical SEO and SEO Auditing.

Emails

Email strategy and build for your business, whether you're trying to sell products, engage with your audience or sending service emails.

QA & Proofreading

On and offline proofreading to catch any pesky typos as well as testing your website for errors and issues.

Compliance

Advising on data privacy and compliance for your website and digital assets.

ABOUT

About Tessa

Based in Sydney, Australia, but still sporting a British accent, I’m a digital native who loves putting her skills to good use.

I started my career in digital marketing agencies before moving on to champion websites both large and small for major international and Australian brands. I’ve also had the pleasure of helping some great friends start their own small businesses online.

My real passion lies in SEO, and I’m at my happiest deep in a spreadsheet of site data, untangling links and keywords.

When i'm not working you'll usually find me in the dog park with my best friend Bolly.

I’m also often spotted in a vineyard, as I have a love of wine and am working my way through my WSET levels.

FAQs

Questions?

What web platforms and CMS can you use?

I can use most common CMS and website editing software. However I have extensive experience with BigCommerce, Shopify, Drupal, AEM, Wordpress, SquareSpace, Wix and Magento.
Are you a Website Developer?

I am not a full web developer, but I am very comfortable with code and am very happy to take on existing websites and templates for editing and rebuilding.
Do you do SEO Audits?

Yes. This is what people ask me for the most. I can audit for SEO hygiene, technical SEO and well as content and keyword auditing.
What SEO Software do you use?

I have a Pro SEMRush account, but I also use Google Search Console, Bing Webmaster Tools, Screaming Frog and ahrefs. I can also confidently use Botify and many more common SEO tools.
What Email and CRM tools can you use?

I have extensive experience using Salesforce Marketing Cloud, Klayvio, Salesforce and Campaign Monitor, as well as building bespoke transactional emails within CMS systems. I also have experience with Salesforce Service Cloud and Tealium, as well as other data platforms.
How are you at analytics and performance measuring?

I am very confident using all the common analytics tools such as Google Analytics (GA4), Tableau and Adobe Analytics. I can also support the set up and tagging for your sites and connect your data sources. I am also pretty handy with Looker Studio and creating marketing reports if you need your data to look beautiful.
Do you use AI or ChatGPT?

I do not use AI or Chat GPT to write content as I have found it can't get the tone of voice right, and it is not good practice if you are writing for SEO. However I do use AI to help speed up some processes, such as checking code and reformatting data (non-sensitive!), so I can get things done a bit faster for you!